Ayoub Hamomi

Direct from the heart of Europe, Tirita pushes the boundaries of traditional design to bring you the latest styles and popular looks at affordable prices. Based in the UK and Spain, we gather insight from some of fashion’s most influential cities to create uniquely beautiful products.

Our exciting and original collections are inspired by some of the world’s most iconic runways, ensuring that we bring stunning seasonal trends straight to our products. Dedicated to producing only the most individual styles, our designers keep their ears to the ground and their fingers on the pulse.

Founded in 2012, Tirita is a team of talented young illustrators who are connected by a love of fashion. Always at the cutting edge, we have continued to grow, year on year but remain focussed on our passion of creating rare, artful pieces that follow design trends.

Case by TIRITA / shop here

Next spring, bomber jackets play a big role for BANGGOOD . He’s playing with different fabrics, colors and I am loving all of it. The first bomber is an overall-printed satin fabric. The motif is an abstract  with harsh contrasts, emphasized by the shininess of the fabric. Next up, we have another interpretation of the printed bomber, with earthy tones and a more relaxed silhouette in a matte cotton fabric. The pops of black add interest to the otherwise neutral black tones, making it a great statement jacket. Lastly, we have washed out purple cotton-bomber: we had seen the same color for the Spring ’16 season and it absolutely still works. The details are fantastic,. I don’t know ’bout you, but I am excited for next year :)

jacket by BANGGOOD / Shop here

AH

People always go on about taking care of your skin but you don't really hear about people taking care of their beard the way do their skin. Do you want a soft and amazing looking beard? LUVENESCO is the solution for this...

They sent me over a sample of their LUVENESCO Black Gold Conditioning Beard Oil & Skin and I tried it out. I know what you're thinking, umm.. you don't have a beard, how did you try it? Well not only does the product work for beards, it also is perfect for your skin. Opening the sample, I had a smell of the oil and I was delighted with the smell of very organic and masculine scent. This is because they only use natural and organic ingredients in the oil, which is free from any horrible chemicals. So if you have sensitive skin and are prone to irritation this product will be perfect for you.

To apply the oil, I washed my face and poured a small amount of conditioning oil onto my hand then rubbed through my fingertips and gently massaged it into my skin. After applying the oil my skin felt very luminous and smooth, which I loved.

AH

I kept the layering tones neutral. It was colder this day so I paired a light knit cashmere sweater with a navy shirt that I took off when it got warmer later in the day.

I forewent socks with both outfits as this just looks cleaner and cooler. Pro note: it helps to have baby powder you can sprinkle in the shoes and let them sit overnight so they air out and de-smell.

Hope you enjoy the pictures ! 

 Featuring the SAMMY DRESS shoes

If you know me personally then you know my style changes like the seasons. I really enjoy wearing suits but I also really enjoy the street casual style. I’m constantly playing around with different pieces, trying new trends or axing old ones. For me, a great pair of shoes is essential. I strongly believe that wearing the right pair of shoes can transform your outfit and body movements. Thus, I can be very picky in choosing the perfect footwear.

I’M WEARING :

jacket by SAMMY DRESS 

T-shirt by H&M

Jeans by ZARA 

Shoes by SAMMY DRESS 

Wearing full SAMMY DRESS outfit    As the cold is creeping in, the most important things to take into account are the clothes that keep you warm. Layering up can only go so far, to the point of not being able to raise your arms properly haha. Personally when the cold hits the ground I prefer to go with a warm, fuzzy SAMMY DRESS  jacket, and this reminds me of one of the best parts of the year: a winter holiday!   With there being only a few days left before the upcoming holiday season, it made me start to think about planning for the winter break. If you dream of gliding gracefully over snowy slopes under cloudless skies, then you’ll need to book your ski holiday soon. But before you do, bear in mind that planning the perfect ski or winter sports holiday requires plenty of thought and organisation. Bringing your own ski equipment can be cumbersome, but it’s best to buy your own clothing such as a ski jacket and trousers, gloves, goggles, a hat and thermals, and this is where SAMMY DRESS Snow Collection is the perfect fit. Ideal for downhill daredevils and chilled out skiers, the collection includes great attention to detail and max performance fabrics to protect you against the elements. I’m really happy that I’ve finally found the perfect winter jacket for it. 

AH

It was a great pleasure to team up with DRESSLINK for the first time how I Master The Light. Each one of these sunglasses are unique in their own way and that’s how I wanted to showcase them in this editorial. 

ABOUT DRESSLINK

Dresslink is an worldwide online fashion clothing seller.We are legally registered as a private company in SHENZHEN, CHINA, and have received business license from CHINA government. Purchase at Dresslink.com indicates safe and well-managed trade.

Metal gray , gorgeous face. Didn’t even mean to make that rhyme, that’s how awesome this watch is 😉 Definitely a dressier option, but still fantastically versatile. I collaborated this time with WOMAGE  to show you a possible way to pull of that exact watch, and it’s somewhere between casual and business chic, I’d say. You all know me (unless you don’t, in which case: “Hi! Welcome to my blog!”) and my affinity for matching accessories, so I went with a Metal gray . I fell in love with this watch , which happens to just have enough gray metal.

AH

When a draw string and a nice slim fit come together in a pair of shorts, you got yourself one happy Ayoub. Comfy, easy, the new county  shorts make for the perfect summer staple. dual between the colors of summer ,  I went with a large , pocketed t-shirt and threw this beautiful micro-floral print linen-cotton shirt on top, which I wore unbuttoned. As per usual, it’s a nice balance between relaxed and yet refined styling, so the sneaker-derby hybrid was an easy choice for the shoes, and I finished the look off with some more brown accents :)

Very simple, but a few absolutely awesome pieces: striped, super-comfy lounging shorts from the new county  shorts  ; a super cool short-sleeved terry fabric  from H&M; and New Balance sneakers with a fashion upper, but a performance bottom, so you could technically run marathons in these.

I’M WEARING:

Shirt by H&M

Shorts by THE NEW COUNTY  

Sneakers by R-CHEETAH 

AH

 The last look is the most relaxed. This is great if you’re chilling. You can treat your jeans like your favorite pair of joggers and pair with any tank or t-shirt you have around and old black jacket from zara . I like a contrasted look in solid colors to give a bit of a refined, classic feel.

When shopping for a pair of denim by prps jeans , of course choose the cut that is most flattering for your body. Some general rules and notes are that a slim, tapered (but not tightly fitted) jean will be most versatile to be dressed up or down.

Ground breaking designer and founder of Prps, Donwan Harrell is the first American designer to 

bringJapanese denim jeans to the United States. Established in 2002, Donwan single handedly started the rise of the Japanese luxury denim jeans business in America.

He doesn’t simply just make washed & selvedge jeans, Donwan constantly researches, selects premium denimand uses revolutionary washes that has changed the face of mens fashion & celebrity fashion as we know it. Prps has 3 collections that are shaping the men’s fashion industry: Prps Noir, Prps and Prps Goods & Co. Every characteristic of every garment produced by Prps is representative of Donwan’s penchant for meticulousness. No detail, no matter how minute, goes overlooked; creating the best jeans to date. Your pair of Prps will last, allowing you to live in them to create your own imprint. Prps premium jeans are “Bruised, Never Broken.”

 I went sock-less in all three looks. As a personal preference, I am not a fan of socks unless absolutely necessary and blue  denim and socks don’t pair well, especially if you’re rolling the cuff. Go for a pair of no-show socks if you’ve got sweaty feet, otherwise just ditch them all together.

 Explore FELONYCASE vision of minimalist style, emphasising heavily on slim, sleek transparent design cues, with the

One of the mantras that I live by – and you see it on the bottom of every post on this blog is “share your passion.” Whatever it is that most calls out to your heart: follow it, celebrate it. Too often we are led by our minds rather than our hearts; and the mind only knows logic, it doesn’t understand love.

Being led by your passion will transform your life – it’s naturally infectious. People will be drawn to you when you are excited about what you’re doing, when your sharing comes out of pure joy.

When I think about how my simple love of men’s clothing has transformed from a personal predilection to something that I now do as a career, that has allowed me to travel, to meet wonderful people and to connect with new friends from all over the world as a community, it is truly amazing.

Hope you enjoy the pictures ! 

 On this day I decided to sport one of my recent favorites, summer jacket by ZARA  . I paired it with my trusty blue closed by PRPS, a cozy knit sweater and my D1MILANO  watch. I’ve said it before and I’ll say it again, Nothing beats a classic looking watch. Sure there are sporty types, modern and sleek ones or even wall clocks for your wrist but when it comes to vintage inspired watch faces, it’s unparalleled . D1MILANO is one of my favorites because they are able to capture the nostalgic and classic look of the past but for the modern man (or woman!) wrist.

 About PRPS jeans : 

Prps is a New York-based luxury fresh denim brand that was established in 2002, and was founded by former Nike designer, Donwan Harrell. The brand motto is "Bruised, never broken".

There are 3 PRPS brands; PRPS Noir - Prices range from $500-$1500. PRPS - Prices range from $350-$600 PRPS Goods & Co. - Prices range from $180-$250 (all tops are under Goods & Co brand)

PRPS jeans are manufactured in Japan. The denim used for the manufacture of the jeans, is organically grown in Africa. The Japanese manufacturer of the jeans uses looms from the 1960s similar to the type that were used to produce denim for Levi's. The manufacturing of Prps wares has since been moved outside of Japan, to China.

 I want to speak to you a little for this beautiful wallet by aldenandgrace and is made of natural materials leather , wool felt , leather , leather napa , wool felted. genuine leather , and can be found in the blue and black wallets, envelopes and more. In a day and age where it’s rare to find reputable & honest product production, Montblanc diverges by focusing on craftsmanship and finite details.  When you hold the new products you can tell they’re made to last with very fine leather and will become ‘collectors pierces’ to grow old with and pass down.  

Outfit : Zara jacket / PRPS jeans / D1MILANO watch /  ALDEN&GRACE wallet / VANS  shoes 

AH